Former resident gets promoted

LANSING – Former Marquette resident Scott Swanson has been promoted to director of graphic and digital services at Martin Waymire, a Lansing-based public relations and social media marketing firm.

Swanson, who joined Martin Waymire in 2011, has played an integral role in planning and executing online strategies and tactics for many of the firm’s clients. His new responsibilities will include overseeing digital and social media strategies, website builds, online media buys and production.

Prior to joining Martin Waymire, Swanson worked as a communications specialist at Sparrow, where he managed social media campaigns and produced video content for social media platforms used by the 7,200-employee health system.

He has also served as a writer/communication analyst at the Michigan House and was a reporter at The Mining Journal.

He lives in Okemos with his wife Rose.